While many high-end audio brands are trying to figure out how to penetrate the luxury market, Estelon seems to be found the right approach that opens the doors to the world of luxury. One of the latest collaborations is partnership with Rolls-Royce Enthusiasts’ Club…
PR: Estelon has been cordially invited to participate in the Diamond Jubilee celebrations of the Rolls-Royce Enthusiasts’ Club (R.R.E.C.), which holds an official license from Rolls-Royce plc. As one of the world’s most esteemed car clubs, the R.R.E.C. has thousands of devoted members around the globe.
From Left to Right: Mr. Varun Sharma (Chief Business Development Officer, Estelon); Ms. Alissa Vassilkova (Co-Founder & CEO, Estelon) and Mr. Alfred Vassilkov (Founder & Chief Designer, Estelon) at the Orangery, Kensington Palace Gardens standing next to an exclusively designed 1965 Rolls-Royce Phantom V for John Lennon
Established in 1957, the club is celebrating its Diamond Jubilee over the coming year and, to mark this milestone, it launched a new publication entitled ‘A Legacy of Luxury – Celebrating the RREC’s Diamond Jubilee’ at the royal residence of Kensington Palace in London. Produced by leading publisher St James’s House and written by an editorial team of experts, aficionados and tastemakers, the beautifully designed, 444-page hardback book spotlights Rolls-Royce motor cars past and present, and delves into the stories and personalities that make the marque “the best car in the world”. It also features Estelon and similar leading brands, which represent the pinnacle of excellence in their respective fields around the world.
Coffee Table Book commemorating the Diamond Jubilee of the prestigious Rolls-Royce Enthusiasts’ Club, aptly titled, ‘A Legacy of Luxury’
In keeping with the book launch’s refined setting, an exclusive collection of Rolls-Royce and Bentley motor cars were on display at the Kensington Palace event. In addition, to resonate with the book’s theme of luxury, a carefully curated selection of high-end brands, including Estelon, were also present, enabling guests to immerse themselves in a world of luxurious tastes, products and experiences.
Mr. Varun Sharma (Chief Business Development Officer) at the Kensington Palace standing next to a 1964 S3 Saloon
Mr Richard Freed, Director of publisher St James’s House, said: “What better way to launch this wonderful book than with a celebration of the finer things in life? We are all very excited about what promises to be an amazing year of more celebrations to commemorate the Diamond Jubilee of the R.R.E.C.”
Estelon will also be unveiling a special-edition product inspired by Rolls-Royce during the R.R.E.C. Annual Rally weekend next year in June 2017. The event will be held at the aristocratic Burghley House in United Kingdom, where over 1,000 Rolls-Royce cars will descend on the grounds with owners and experts coming together to share their passion and love for all things Rolls-Royce.
Mr Alfred Vassilkov, Founder & Chief Designer of Estelon, was recently invited to visit the R.R.E.C. archives in England, where he, together with the club’s chief archivist Mr Phillip Hall, looked through the history of the Rolls-Royce brand, car blueprints, sketches and schematics. He even had the opportunity to meet some proud owners of vintage Rolls-Royce cars. In his words: “The experience was truly inspiring and humbling to learn how, over 110 years, Rolls-Royce has grown into the epitome of luxury that it is today. I have returned with some incredible ideas, which I am hopeful will help us create something truly special.”
From Left to Right: Mr. Alfred Vassilkov (Founder & Chief Designer, Estelon) and Mr. Philip Hall (Chief Archivist, R.R.E.C. Archives)
The special-edition product development is also partly supported by Enterprise Estonia (EAS) European Regional Development Fund, the national trade and investment promotion agency of the Republic of Estonia. More news about this cooperation between Estelon and Enterprise Estonia (EAS) will follow soon in January 2017.