The M7 was conceived by Company Founder and CEO Alon Wolf as a more accessible version of the semi-active M9. The Magico engineering team was tasked with creating the all-passive M7, capable of sound quality never before achieved in a speaker of its size.

Magico leveraged tools such as a Klippel Near-Field Scanner and a Polytec Laser Doppler vibrometer, among many other advanced tools, along with two decades of design experience creating the industry’s most advanced speakers. The result of the M7 development project has stunned Magico engineers. In the final phase of development in the Magico listening room, the M7 proved to be far more than the sum of its considerable bill of materials.